Whether you are using Every Door Direct Mail, or postcards for regular mail, the size of your postcard will affect the postage costs. The USPS has requirements for the size of postcard envelopes. These include height, length, and thickness. The standard dimensions are 4.25 inches high by 6 inches, plus.006 inches for each side. The maximum thickness for a USPS envelope is 3.5 inches. Other postal service providers have other requirements.
The standard postcard size is four by six inches. There are a number of other options available, including oversized and jumbo. While the standard postcard size is not the most inexpensive, it is ideal for small businesses and individuals. It's convenient for sending photos and other information without compromising the layout. It also works well with other marketing efforts, as the space available allows for plenty of content. In addition, it qualifies for cheaper first-class postage rates and has a wider range of options for creative content.
Postcard sizes are also important. If you're mailing a postcard to a person or an entire city, you'll want to send a standard size for the best chance of success. If you're a small business or have a limited budget, you may want to consider a smaller postcard size, which will be comparable to the standard size of an envelope. In the US, a standard-sized postcard will be more likely to get noticed than a smaller postcard.
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